Havas Media Group launches Havas Content

Havas Media Group launches Havas Content

Havas Media Group India has announced the launch of its specialized content division, Havas Content. The unit aims to focus on leveraging dynamic content to help brands create meaningful media experiences and make a meaningful difference in consumers’ lives. Havas Content seeks to bridge the gap by offering meaningful content solutions tha...


Twitter on track to be ‘cash flow break-even’: Musk

Elon Musk secures $ 46.5 bn in funding to buy Twitter

The Twitter-Musk drama continues to throw up new twists and turns, almost every day. A filing with US regulators showed on Thursday that Elon Musk has secured $ 46.5 billion in funding to buy Twitter Inc. and is considering a tender offer for its shares, Musk himself has committed to put up $33.5 billion, which will include $21billion of ...


Vidyut’s ‘Khuda Haafiz Chapter II’ to release June 17

Vidyut’s ‘Khuda Haafiz Chapter II’ to release June 17

'Khuda Haafiz: Chapter II - Agni Pariksha', starring Vidyut Jammwal, is slated to be released in theatres on June 17. A follow-up to the 2020 action-thriller 'Khuda Haafiz', the upcoming movie is written and directed by Faruk Kabir who penned and helmed the first film in the franchise as well. Jammwal took to Twitter to share the release d...


SonyLIV, Evergent extend subscription management partnership

SonyLIV, Evergent extend subscription management partnership

Evergent, the monetization and customer management leader for streaming and digital subscription businesses, has announced a partnership extension with SonyLIV. According to the agreement, SonyLIV will continue to leverage Evergent’s agile subscription management platform to facilitate rapid growth and agile market expansion. SonyLIV is t...


BARC 12th Week: Sun TV leads in all genres

BARC Rating 15th Week: Sun TV maintains lead position in all genres

Broadcasting Audience Research Council (BARC) 15th Week (9th April – 15th April 2022) has re-leased its report. In India, Sun TV is continued to dominate the list of top 10 channels for the past two weeks across all genres (All India 2+), the channel registered 2643.56 impressions. Star Sports 1 Hindi is in the second spot with 2492.79 imp...


CNN-News18 launches new series

CNN-News18 launches new series

India’s leading English news channel, CNN-News18 is bringing an all-new series, focusing on the rise of these unicorns through ‘Bits to Billions – The Unicorn Story’. Each episode of the show will bring inside stories of Unicorns, their success, failures, and blood, toil, and sweat they have put in to reach the pinnacle of their respective se...