Seventy-four weeks of a concerted effort to cover up the emergence of a new leader in the Hindi news genre has come to naught. As TV9 Bharatvarsh has become the country’s most-watched national Hindi news channel disrupting the old order dominated by legacy channels. The BARC data for television news channels
Tag: Entertainment news
Channels kept pace with evolving consumer preferences: MK Anand
Times Now MD& CEO MK Anand welcomed the resumption of BARC audience data for news channels, saying the network has been able to keep pace with changing viewer preferences. MK Anand said, “The last two years have been extremely tough, with the pandemic transforming the world. People’s lives changed dramatically altering consumer behavior a...
Voot brings second season of ‘Apharan – Sabka Katega Dobara’
With its exceptional content and diverse library of shows across genres, Voot Select has undeniably proven itself to be one of the fastest-growing OTT platforms in India. Adding another show to its glorious repertoire, it brings the second season of one of the most highly anticipated shows ‘Apharan 2’. Taking the action-thriller quotient t...
‘Puzhu’, ‘Salute’ to have direct release on SonyLiv
The streaming platform, SonyLiv has announced the direct-to-digital release of 2 new Malayalam films – ‘Salute’ and ‘Puzhu’. The platform will see the father-son duo Mammootty and Dulquer Salmaan launching their films for the very first time on the same OTT platform. ‘Salute’ is a grounded procedural drama, which...
BARC resumes audience ratings for TV news channels
BARC India has resumed the ratings for individual news channels with the release of data for Week 10, 2022. Following an industry-wide consultative process, the BARC Team, along with the BARC TechComm, developed the Augmented Data Reporting Standards for News and Special Interest genres, aligned with the Industry’s needs. As per these revi...
Twitter rolls back users’ access to chronological timeline
Twitter recently made an unnecessary change that made it difficult to see chronological feed by default, leaving millions of users frustrated. But now the firm has announced that it would be reverting things to the way they used to be. "We heard you -- some of you always want to see the latest