The Twitter-Elon Musk saga is throwing up more twists and turns than the kitchen soap operas that dotted the Indian television in the 2000s. Twitter Inc. is poised to agree to a sale to Elon Musk for around $43 billion in cash, the price the chief executive of Tesla Inc. has called his "best and final" offer for the social media company, peop...
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Global ecom vertical Havas Market launched in India
Havas Media Group India has launched Havas Market aiming to empower consumers in their shopping journey, providing meaningful e-retail experiences and generating incremental business for brands. Globally, Havas Market was launched in October 2020. To lead this division, the company has appointed Sharukh Lakhani as lead, Havas Market. He wi...
DD Sports to air Khelo India Univ Games
As India awaits Khelo India University Games 2021, there is good news for sports enthusiasts. Doordarshan Sports will be bringing the event live on TV and mobile handsets. Introduced in 2020, as part of Khelo India Games to revive sports culture in India, the second edition of Khelo India University Games is being held from April 24 to May 3...
SPNI launches content production sustainability guidelines
In what could be a first in the entertainment industry, Sony Pictures Networks India (SPNI) launched sustainability guidelines for content production in an industry-first initiative, with a commitment to lead the way for the industry by adopting green practices. These guidelines aim to have SPNI achieve a zero environmental footprint by 2050....
Havas Media Group launches Havas Content
Havas Media Group India has announced the launch of its specialized content division, Havas Content. The unit aims to focus on leveraging dynamic content to help brands create meaningful media experiences and make a meaningful difference in consumers’ lives. Havas Content seeks to bridge the gap by offering meaningful content solutions tha...
Elon Musk secures $ 46.5 bn in funding to buy Twitter
The Twitter-Musk drama continues to throw up new twists and turns, almost every day. A filing with US regulators showed on Thursday that Elon Musk has secured $ 46.5 billion in funding to buy Twitter Inc. and is considering a tender offer for its shares, Musk himself has committed to put up $33.5 billion, which will include $21billion of ...