Vedantu announces broadcast association with IPL 2022

Vedantu announces broadcast association with IPL 2022

Vedantu, the LIVE online learning platform, has announced the broadcast association with IPL for the upcoming season of the Tata Indian Premier League (IPL) 2022 starting on March 26, 2022. Vedantu will be one of the key advertisers on the Star Sports Network for the IPL 2022 this season as part of this deal. The second-largest K-12 brand ...


BARC 13th Week: Star Maa leads in all genres

BARC Rating 10th Week: Star Maa regains top spot in all genres

Broadcasting Audience Research Council (BARC) 10th Week (5th March – 11th March 2022) has released its report. In India, Star Maa who gets the second spot from the past four weeks has backed again to their seat of the first spot in the list of top 10 channels across genres (All India 2+), the channel registered 2541.6 impressions. Sun TV h...


‘Puzhu’, ‘Salute’ to have direct release on SonyLiv

‘Puzhu’, ‘Salute’ to have direct release on SonyLiv

The streaming platform, SonyLiv has announced the direct-to-digital release of 2 new Malayalam films – ‘Salute’ and ‘Puzhu’. The platform will see the father-son duo Mammootty and Dulquer Salmaan launching their films for the very first time on the same OTT platform. ‘Salute’ is a grounded procedural drama, which...


BARC resumes audience ratings for TV news channels

BARC resumes audience ratings for TV news channels

BARC India has resumed the ratings for individual news channels with the release of data for Week 10, 2022. Following an industry-wide consultative process, the BARC Team, along with the BARC TechComm, developed the Augmented Data Reporting Standards for News and Special Interest genres, aligned with the Industry’s needs. As per these revi...


Twitter acquires OpenBack to make Push notifications better

Twitter rolls back users’ access to chronological timeline

Twitter recently made an unnecessary change that made it difficult to see chronological feed by default, leaving millions of users frustrated. But now the firm has announced that it would be reverting things to the way they used to be. "We heard you -- some of you always want to see the latest


‘Sooryavanshi’ world TV premiere on Zee Cinema

‘Sooryavanshi’ world TV premiere on Zee Cinema

The Hindi movie channel owned by Zee Media, Zee Cinema is set to entice its audience with the World Television Premiere highly-anticipated movie ‘Sooryavansi’. Starring Akshay Kumar and Katrina Kaif in the lead role, showcase the Mumbai city terrorist threat. It is the fourth film in Shetty’s cop universe, which also