NBF launches Digital News Federation (DNF) to give impetus to online platforms

NBF writes to MIB Minister on landing page, audience data

The News Broadcasters Federation, an industry body of TV news channels, has bemoaned --- in a letter to Minister of Information and Broadcasting Anurag Thakur --- lack of action on the part of Broadcast Audience Research Council India (BARC India) to smoothen out alleged viewership  data distortions because of landin...


Zee LIVE elevates Meenakshi Samantaray as VP marketing, PR & partnerships

Zee LIVE elevates Meenakshi Samantaray as VP marketing, PR & partnerships

Meenakshi Samantaray has been elevated as vice president of marketing, public relations & partnerships at Zee LIVE. She was previously director of marketing and public relations at Zee LIVE, Meenakshi updated her LinkedIn profile. Prior to her elevation, she handled the marketing, PR, and partnerships business for ZEE LIVE, which is th...


BARC 12th Week: Sun TV leads in all genres

BARC Rating 21st Week: Sun TV maintains the lead position in all genres

Broadcasting Audience Research Council (BARC) 21st Week (21st May – 27th May 2022) has released its report. In India, Sun TV is continued to dominate the list of top 10 channels for the past five weeks across all genres (All India 2+), the channel registered 2553.47 impressions. Star Maa is in the second spot with 2128.14 impressions, and ...