Telecom Regulatory Authority of India (TRAI) extended the deadline on its recently floated discussion paper related to media ownership till June 28. TRAI said the deadline for written comments, which was earlier set for June 7, 2022, has been extended after requests from stakeholders for more time. “TRAI had released a consultation paper o...
Tag: OTT Platform
Media Quick View (TV) – B’casters push for no implementation of NTO 2.0
By Karan Taurani/Elara Caps Our view NTO 2.0, if implemented will have a negative impact on subs revenue over the medium term with little scope for ARPU growth; in terms of subscriber addition too, there are challenges as consumer moves away from TV(lower time spent or reduced Channel subscription) which in turn wil...
India to lead adspend growth with 21% expansion in ’22: Zenith
Even as global advertising expenditure is forecast to grow 8.0 percent in 2022, according to Zenith’s latest Advertising Expenditure Forecasts report, India is projected to be the fastest-growing market in percentage terms, expanding by 20.8 percent.
Global adspend is foreca...
Twitter gears up for ambitious quarter of user growth
Twitter is gearing up for its most ambitious quarter of user growth, leaders of the social media company's consumer products division have told staff.
Twitter is aiming to grow its monetizable daily active users, or users who see advertising, by 13 million this quarter, according to ...
Google announces merger of Duo, Meet
American tech giant Google has announced that Meet and Duo will be merged. According to ANI, Google will integrate all of the Meet capabilities into the Duo app starting “in the coming weeks”. The Duo app will then be changed to Google Meet “later this year”, making Meet the company’s sole video communications ...
Queen’s 70-year rule celebrations rock TV ratings chart
The US split from Great Britain is history, but the monarchy still has a hold on its former colony’s heart.