Sanmesh Sapkal and Hima Bulusu have been promoted to associate director, key accounts (media and entertainment), and Kruthika Ravindran has been promoted to associate director, key accounts (non-media). TheSmallBigIdea has grown to become a preferred partner for clients across segments thanks to its clear vision of creating a truly integrated...
Tag: social media news
Advertisers back on Twitter says Elon Musk
Twitter CEO Elon Musk has said that the tech giant Apple has "fully resumed" advertising on the micro-blogging platform.
According to IANS, during a two-hour Twitter Spaces Musk also mentioned that Apple was Twitter's largest advertiser.
T...
Android announces new features
A batch of new features for mobile and smartwatch devices has been announced by Android and it introduces new accessibility tools and quality-of-life updates for digital car keys, Google TV, and watchOS.
According ...
Akshay Kumar announces OTT project
Akshay Kumar brought more Bollywood star power to the Red Sea International Film Festival and the in-demand actor and producer sat down with 'Deadline' where he revealed his...
ZEE unveils new ad campaign for ILT20
ZEE Entertainment Enterprises (ZEE), one of the leading Indian media conglomerates, has unveiled a new advertising campaign featuring former Indian batter Virender Sehwag to announce the first season of ILT20, which is set to begin in the UAE in January 2023. In keeping with Sehwag's persona, the campaign vi...
Prime Video beats Netflix in US
Parks Associates has updated its list of the top ten US subscription over-the-top (OTT) video services, based on estimated subscriber numbers from the firm's OTT Video Market Tracker through September 2022. According to the research firm, 83 percent of broadband households have at least one OTT service, with 23 percent having nine or more OTT...