NBF launches Digital News Federation (DNF) to give impetus to online platforms

NBF writes to MIB Minister on landing page, audience data

The News Broadcasters Federation, an industry body of TV news channels, has bemoaned --- in a letter to Minister of Information and Broadcasting Anurag Thakur --- lack of action on the part of Broadcast Audience Research Council India (BARC India) to smoothen out alleged viewership  data distortions because of landin...


Vi launches adtech platform Vi Ads

Vi launches adtech platform Vi Ads

Vodafone Idea (Vi) on Wednesday announced the launch of its artificial intelligence and machine learning-based 'Ad-Tech' platform, Vi Ads. It stated that Vi Ads will give marketers a programmatic media buying platform that is cutting edge and ROI-focused. Vi explained that it has launched Vi Ads to participate as a major player in the mult...


British antitrust body to examine BT-Discovery Sports deal

British antitrust body to examine BT-Discovery Sports deal

Britain's competition watchdog said on Wednesday it had started investigating BT Group's deal to combine its sports broadcasting business with Warner Bros Discovery.

The Competition and Markets Authority (CMA) said it had until July 28 to make its phase 1 decision on whether the join...


Bushra Shaikh joins Mahima for EORTV’s next show

Bushra Shaikh joins Mahima for EORTV’s next show

‘Decoupled’ actress Bushra Shaikh and ‘Gandii Baat’ actress Mahima Gupta have been signed by Suryansh Film & TV & Waterfowl Media for EORTV's next original series.

EORTV is India’s first LGBTQ-focused platform and their next series titled ‘Yours Lovingly...