Vinod Cookware, a household name in Indian kitchens, has joined forces with Sony Entertainment Television’s renowned show, ‘Kaun Banega Crorepati Season 15,’ hosted by the legendary Amitabh Bachchan.

This exciting partnership marks the beginning of a culinary and knowledge-filled journey, commencing on October 16 and running for 40 episodes until December 1. Viewers can tune in every Monday to Friday at 9 PM on Sony Entertainment Television to enjoy this captivating collaboration.

‘Kaun Banega Crorepati,’ over the years, has become synonymous with the aspirations and dreams of millions of Indians. The show, along with its iconic host, Amitabh Bachchan, holds a special place in the hearts of audiences of all ages, continually making a significant impact on people’s lives.

Through this partnership, Vinod Cookware aims to connect with a diverse and extensive audience drawn to the show’s unique blend of knowledge and entertainment. Renowned for providing intelligent and cutting-edge cookware solutions that cater to the diverse needs of Indian households, Vinod Cookware is a trusted name in kitchens across the nation. Their product range includes Pressure Cookers, Non-Stick Cookware, SAS Metal/Technology, and Hanos cookware solutions, all designed to enhance the cooking experience.

Sunil Agarwal, Director of Vinod Cookware, expressed his enthusiasm about the collaboration, stating, “We are thrilled to announce our partnership as an associate sponsor of KBC. This association exemplifies our dedication to empowering households with innovative kitchen solutions. I’m delighted to share a more exciting announcement, the successful release of our Zest Ceramica range, which showcases our commitment to intelligence and excellence in the culinary world. We are eager to connect with a broader audience through KBC and reinforce our brand’s core values while setting new standards for cooking experiences.”

Priya Jacob, President of Media at Network Advertising, highlighted the strategic significance of partnering with ‘Kaun Banega Crorepati,’ one of the biggest shows on Indian television. She emphasized that this collaboration enables Vinod Cookware to reach a broader and more diverse audience. The presence of the iconic Amitabh Bachchan further enhances this association, aligning perfectly with the festive season in India, which reflects Vinod Cookware’s core values.

Sandeep Mehrotra, Head—Ad Sales, Network Channels at Sony Pictures Networks India (SPNI), underlined their commitment to offering customized brand solutions that meet the business objectives of their partners. The integration plan with Vinod Cookware on ‘Kaun Banega Crorepati Season 15’ delivers both impact and reach, ensuring a meaningful partnership.

This festive season, viewers can savor delicious food and top-notch entertainment as Vinod Cookware’s integration with ‘Kaun Banega Crorepati’ captures celebratory moments alongside the megastar,. Amitabh Bachchan, epitomizing a delightful blend of culinary intelligence and entertainment.