WBD unveils summer lineup for kids across India
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3 weeks ago 12:53:45pm Television

WBD unveils summer lineup for kids across India

New Delhi, 17 April, 2025, By IBW Team

kids

Warner Bros. Discovery is gearing up to make Summer 2025 unforgettable for kids and families across India with a content bonanza of over 200 half-hours of fresh programming.

Set to air across its popular kids’ channels—POGO, Cartoon Network, and Discovery Kids—the new lineup promises action-packed stories, laugh-out-loud comedy, and heartwarming friendships that are set to dominate screens all season long, the company said in a press statement.

Speaking about the summer strategy, Uttam Pal Singh, Head of Kids Cluster, South Asia, Warner Bros. Discovery, said, “We’re excited to deliver another unforgettable summer for kids and families across India. With fresh stories, beloved characters, and exciting crossovers, our new programming lineup is designed to entertain and inspire.” He added that this year’s programming is crafted with a strong focus on action, humor, and cultural relevance—ensuring kids not only have fun but also connect deeply with the stories being told.

On POGO, Indian superheroes will take center stage with new episodes and crossover specials featuring fan-favorites like ‘Little Singham’, ‘Chhota Bheem’, and ‘Jay Jagannath’. The channel will also mark 17 years of ‘Chhota Bheem’ with a celebratory slate of movies and blockbuster programming stunts under its “Big Pictures” banner—double the action every Sunday.

Meanwhile, Cartoon Network is going full throttle with a power-packed offering titled “Jhatpat Action, Khatpat Comedy”, combining thrilling action and light-hearted hilarity. Kids can expect new episodes of popular shows like ‘Teen Titans GO!’, ‘Bandbudh Aur Budbak’, and ‘Grizzy and the Lemmings’, along with the latest season of hit anime series ‘My Hero Academia’—all aimed at keeping viewers glued to their screens.

On Discovery Kids, the summer theme is ‘Katti Batti, Dosti Pakki’—celebrating friendship through beloved characters and shows. With a lineup that includes ‘Titoo’, ‘Mr. Bean: The Animated Series’, ‘Larva’, and ‘Fukrey Boyzzz’, the channel is embracing both fun and emotional connection through storytelling that resonates with children of all ages.

The excitement extends beyond the screen as leading brands team up with the network to create immersive summer experiences for families. As Tanaz Mehta, Head of Advertising Revenues, South Asia, Warner Bros. Discovery, put it, “Summer is a high-impact season for brands looking to connect with families. Our new lineup offers compelling opportunities for co-viewing and brand integrations. Through TV, on ground, and digital platforms, we’re enabling brands to tap into a deeply engaged audience while delivering memorable, high-energy entertainment.”

Brand collaborations are already making waves, with POGO co-powered by Candyman Sourzz, Kellogg’s Multigrain Chocos, and Dettol, alongside associate sponsors PediaSure, Frooti, and Nycil. Cartoon Network boasts partnerships with Classmate, Kellogg’s, Dettol, Havmor Ice Cream, and Complan, while Discovery Kids is backed by Sunfeast Bounce, Glucon-D, Dettol, and PediaSure.

With such a robust mix of content and brand-led engagement, Warner Bros. Discovery is delivering on its promise of high-quality, entertaining, and culturally relevant programming. Whether it’s a superhero adventure, a belly-aching laugh, or a story about unlikely friendships, this summer’s content slate is all about keeping kids entertained—and parents nostalgic.


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