Trashing media reports, Zee affirms commitment to Sony merger

India’s Zee Entertainment said yesterday it was committed to its merger with Sony’s local arm after media reports said the Japanese firm was planning to scrap the $10 billion deal. Zee said reports of the deal falling through were “baseless and factually incorrect,” and that it continues to work towards closing the deal, a Reuters report stated.

SET premieres exclusive linear broadcast of ‘Shrimad Ramayan’

Sony Entertainment Television (SET) has kicked off the New Year by captivating Indian television audiences with the exclusive linear TV airing of ‘Shrimad Ramayan.’ Delivered solely via cable TV and DTH platforms, this strategic move by the channel aims to rekindle the enduring charm of traditional television viewing.

FIH signs 4-year hockey media rights deal with Viacom18

The International Hockey Federation (FIH) has announced it has signed a major media rights agreement with Indian broadcaster Viacom18. This agreement runs for a four-year cycle (2023-2027) and includes all FIH events, except the FIH Nations Cup. Thanks to this partnership, Indian hockey fans will be able to watch on Viacom18 channels the upcoming FIH Hockey Olympic qualifiers

Castrol CRB TURBOMAX launches ‘Pragati Ki Paathshaala’ initiative with TV9 Network

Castrol India Limited has joined hands with TV9 Network to introduce the ‘Castrol CRB TURBOMAX Pragati Ki Paathshaala’ initiative, aligning with their recent campaign, ‘#BadhteRahoAagey.’ This purpose-driven endeavor aims to foster entrepreneurial spirit and enhance the professional capabilities of truck drivers across India, targeting over 100,000 individuals.

BIG Indiagram 3.0 marks Republic Day with virtual Jhankis

Commemorating India’s 75th Constitution Day, BIG FM, a prominent radio network, launches ‘BIG Indiagram 3.0’—an innovative venture spotlighting virtual Jhankis of India. This Republic Day, the campaign champions unity through technology, employing Artificial Intelligence (AI) to foster cultural connections and creativity. According to the company’s press release, the initiative underscores #MeraWalaBharat

Moneycontrol teams up with Gap Up by Rigi

Moneycontrol, India’s leading financial news and investment platform, has joined forces with Gap Up by Rigi, an innovative platform focusing on investor education and skill enhancement. This groundbreaking collaboration aims to provide curated guidance from SEBI-registered experts on stock market intricacies and trading strategies.

Eloelo partners Zee Media for Newsmaker Awards 2023

Eloelo, a home grown live social media platform, has announced a partnership with Zee Media where the collaboration will see the introduction of a new category, ‘Best Eloelo Live Streamer of the Year’, at the Zee Newsmaker Awards 2023. In recognition of the growing influence of live streaming in India, Zee Media and Eloelo have introduced India’s first dedicated awards category for live streamers.

Swastik Productions appoints Manish Agarvwal as head of digital, marcom & special projects

Swastik Productions, renowned as India’s foremost and versatile production house, proudly announces the appointment of Manish Agarvwal as the Head of Digital, Marcom, and Special Projects. This strategic move underscores Swastik’s commitment to broadening revenue streams

Sony BBC Earth presents thrilling premieres for the New Year

Kicking off the year with a burst of excitement, Sony BBC Earth gears up to captivate audiences with an exhilarating lineup of premieres. According to the company’s press note, promising an invigorating blend of knowledge and adventure, the channel unveils ‘World’s Most Dangerous Roads,’ ‘Ancient Powers,’ and ‘Spy in the Ocean.’

Ticket prices for ‘Animal’ movie lowered to Rs 100

The frenzy around Ranbir Kapoor’s ‘Animal‘ continues as ticket prices for the film have been drastically reduced to Rs 100. The Sandeep Reddy Vanga directorial, which stormed the box office upon its December 2023 release, has already surged past the remarkable Rs 500 crore milestone in the domestic market by its third weekend.