Zing launches 'Snaackz': Bite-sized videos for Gen-Z audience
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11 months ago 01:26:10pm Television

Zing launches ‘Snaackz’: byte-sized videos for Gen-Z audience

New Delhi, 08-January-2024, By IBW Team

zing

Zing, known for its youth-centric content, gears up to launch ‘Snaackz’, a short-format video series targeting Gen-Z interests.

This new venture taps into the diverse tastes of the generation, covering themes like fashion, Korean culture, love, and mental health.

As per a press release, it is scheduled to debut soon, ‘Snaackz’ promises specialized segments: ‘With Love’ featuring Kuvelu Tetseo exploring Korean culture; ‘You & I’ hosted by Ekta Khurana focusing on dating advice; and ‘Closet’ by Jumni Kamki diving into fashion trends.

Vishnu Shankar, Business Cluster Head of &TV and Music Channels, expressed enthusiasm, highlighting Zing’s commitment to adapting to Gen-Z preferences.

Zing‘s move reflects a drive to fortify its connection with young audiences. Stay tuned for more updates on this engaging series!


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